Credibility

From the Shankman Files: What Happens When Your Offline Behavior Doesn’t Match Your Online Persona

March 7, 2010

“It is better to be feared than loved, if you cannot be both.” – Machiavelli

The blogosphere has not been so adoring of Peter Shankman over the past week. It seems that others have experienced the same unfriendly side of the social media darling that I encountered about a year ago.

Shankman, the entrepreneur behind “Help a Reporter Out,” better known as HARO, has amassed more than 100,000 subscribers to his free list of queries from reporters looking for experts to quote [...]

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